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Sony Pakistan

Sony Bravia KLV-40EX400

PID 7318

Out of Stock / Obsolete
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Wall Mounting

No (+0 RS)  
Mounting (+1500 RS)  


Size 40 inch
Full HD / 2 Megapixel Yes
3D TV No
Contrast Ratio 140000:1
Motion Rate Hz 60
Resolution 1920 x 1080 pixels
HDMI Input 4
USB Media Player Yes
Web Browser No
PC Input Yes
PIP Tuners 2
Speaker Watts 10W x 2
Power Consumption 151 Watts
Dimension 992 x 598 x 100 mm
Weight 13.9kg


Seeing the whole picture is not enough, you love looking at details. With the 40 inch (102cm) EX400 Series, you are sure to find just that. With this Full High Definition TV, youre sure not to miss anything on screen.

Live Colour

Powered by an image processor using an algorithm specially developed by Sony, Live Colour is able to reproduce incredibly vivid colours on screen. With four user-adjustable settings available, you can choose just how vivid you want your images to be. Whether its a brilliant blue sky or a bright red rose, everything stands out so much more with Live Colour

BRAVIA Engine 3

In LCD televisions, the main determining factor for picture quality is the processing engine. BRAVIA Engine 3 is a high definition video processor which reproduces pictures with higher contrast, superior colours, and amazing clarity.

Best of all, you can enjoy these high quality images regardless of whether the source is in SD (Standard Definition) or HD (High Definition).

Intelligent Picture Plus

Analogue broadcast (RF) and video input signals sometimes contain noise that can affect picture quality. Intelligent Picture Plus, together with Intelligent Signal Booster and Picture Optimisation, effectively cleans up the image for beautiful and clear noise-free scenes.

MPEG Noise Reduction

BRAVIA televisions have an intelligent MPEG Noise Reduction (NR) feature that gets rid of both speck-like noise around subtitles and block noise that are usually found in fast-moving scenes. Effective for SD, HD, and even upconverted images, MPEG NR ensures a sharper and more beautiful result each and every time.


BRAVIA Sync lets you link all compatible devices together for a simple one-push startup/shutdown process. Additionally, you can also operate these devices using just the BRAVIA remote control. With BRAVIA Sync, its all about convenience because entertainment should never be hard work



  • LCD Screen Size 40 inch (102cm), 16:9
  • TV System Analog: B/G, D/K, M, I
  • Colour System NTSC 3.58, NTSC 4.43 (AV in only), PAL, PAL60 (AV only), SECAM
  • Video Signal 480/60i, 480/60p, 576/50i, 576/50p, 720/50p, 720/60p, 1080/60i, 1080/50i, 1080/60p (HDMI / Component), 1080/50p (HDMI / Component), 1080/24p (HDMI)


  • Display Resolution Full HD 1080 (1920 x 1080)
  • Video Processing BRAVIA Engine 3
  • Backlight Module CCFL
  • Live Colour Yes
  • 24P True Cinema Yes
  • Intelligent Picture Intelligent Picture Plus
  • MPEG Noise Reduction Yes
  • Viewing Angle 178
  • Screen Format TV: Full / Normal / Wide Zoom / Zoom, PC: Normal / Full 1 / Full 2
  • Picture Mode Vivid / Standard / Custom / Game-Standard / Game-Original


  • Sony Original Surround Simulated Surround
  • Sound Mode Dynamic / Standard / Clear Voice
  • Surround Mode Cinema / Music / Sports / Game
  • Stereo System NICAM, A2
  • Audio Output Power 20W (10W x 2)


  • HDMI / Audio In 4 (1 Side/ 3 Rear)
  • USB 2.0 1 (Side) : Photo (JPEG), Music (MP3), Video (MPEG1, MPEG2 TS & PS)
  • Component / Audio In 1 (Rear, Composite Input Common Use)
  • Composite / Audio In 3 (1 Rear Monitor Out Common Use / 1 Rear, Component Input Common Use / 1 Side)
  • HD15 PC Input / Audio 1 (Side)
  • Audio Out 1 (Rear)
  • Headphone Out 1 (Side)

Other Features

  • BRAVIA Sync Yes
  • Picture Frame Mode Yes
  • Clock Yes
  • Sleep Timer Yes
  • On/Off Timer Yes
  • Teletext Yes (1000 pages)
  • PAP (Picture And Picture) Yes (1 tuner)
  • PIP (Picture In Picture) Yes (PC Input)
  • OSD Language English, Simplified Chinese, Arabic, Persian, Vietnamese, Thai, French, Russian
  • Swivel / Tilt - / Yes (Forward 8/ Back 8)
  • PC Power Management Yes
  • Ambient Sensor Yes
  • Power Saving Modes Yes


  • Power Requirements AC 110-240V, 50/60Hz
  • Power Consumption 151W (In operation)
  • Standby Power Consumption Less than 0.3W

Physical Description

  • Dimensions (W x H x D) without Stand Approx. 992 x 598 x 100 mm
  • Weight without Stand Approx. 13.9kg